Consider my mind boggled. Here’s a quote, published in the Bits Blog (Business, Information, Technology, Science) at the New York Times, referring to Amazon’s Kindle e-book device:
“It doesn’t matter how good or bad the product is, the fact is that people don’t read anymore,” he said. “Forty percent of the people in the U.S. read one book or less last year. The whole conception is flawed at the top because people don’t read anymore.”
Wow. I am generally fond of Steve Jobs and his skinny laptops and ever-morphing iPods, but he is way off here. I am confused how Steve must spend his time and I guess he must live a sheltered life, because I see people around me reading all the time. All you have to do is sit on a subway or train and observe the numerous book-absorbed minds around you to know that Steve Jobs is wrong. Oh, there’s also the fact that publishers rack up about 35 billion dollars in book sales each year, roughly as much as the music business or the film business.
I think Steve Jobs is a smart guy, but he sure missed this call.